RIOMMI

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IS A CREATIVE LEADER AND ENTREPRENEUR BASED IN MILAN, ITALY.

SINCE 2024, HE IS FOUNDER CEO AND CHIEF CREATIVE OFFICER OF AIN’T.

Spanning a carreer of over 20 years in creative networks across the world, he worked for clients such as Burger King, The Coca-Cola Company, Diageo, Toyota, Lexus, Renault, Nissan, Dacia, Skoda, T Mobile, O2, OPPO, ENEL, Guinness, Peroni, Skol, Visa, BNP Paribas, Raiffeisen Bank, Union Investment, Procter and Gamble (Pampers, Head&Shoulders, Ariel), Garnier, L’Oreal, Nivea, Carrefour, Nestle’, Nescafe’, Sanofi, Novartis, Vivesco, Lenovo, Sony Erickson, Samsung, Yoplait, Greenpeace, WWF, Brand Ukraine, Save the Children, Kiev Pride and many more.

His work won more than 300 international awards including multiple Grand Prix and a D&AD Black Pencil.

He’s a regular juror and speaker at major global advertising and media events, and a lifetime member of the Golden Drum Hall of Fame.

  • Thanks to his German and Italian personal background he naturally blends opposites, bringing to the table organized passion, structured disruption, creative synthesis and somehow theatrical but methodical follow-ups.

    He manages to keep this all together thanks to quite a few years spent in Eastern Europe.

    Before founding AIN’T, he has been the Chief Creative Officer of Publicis Groupe Central and Eastern Europe (CEE), where he oversaw the creative output of the Groupe’s creative brand agencies across 14 markets, also being a member of Publicis, Saatchi&Saatchi and Leo Burnett’s Global Product Committees (GPC).

    Earlier, he has been part of Saatchi & Saatchi in Rome, S. Juan Puerto Rico, Bucharest, Frankfurt and Berlin, and a join creative for several network projects in Madrid, Amsterdam, Paris, Copenhagen, Geneve, Brussels, Milan, New York amongst others.

    He was the CCO of Publicis Bucharest from 2014 to 2018, leading the agency to be Golden Drum Agency of The Year in 2016.

    Jorg's work gained more than 300 awards including multiple Grand Prixs and Golds at all the major advertising festivals such as D&AD, Cannes Lions, One Show, Clio, LIA, Eurobest, Golden Drum, ADC.

    He’s particularly proud of his D&AD Black Pencil.

    He has been part of all major international juries including Cannes Lions, Dubai Lynx, London International Awards, One Show, D&AD, CLIO and The Andy’s.

    In recent years, he was part of the team behind Burger King’s iconic Moldy Whopper global campaign that has been ranked #1 most awarded advertising campaign in the world by the WARC ranking 2021.

    Under his leadership, Central & Eastern Europe’s creativity was widely recognized at leading global, regional, and local creative and effectiveness competitions including Cannes Lions, The Drum Ranking, Golden Drum Festival (Network of the Year 2021 and 2022), and Euro Effie.

    He was ranked #7 most awarded Chief Creative Officer in the world by The Drum ranking in both 2021 and 2022.

    He was Creative Director of the Year at Golden Drum Festival 2021, and was inducted in the Golden Drum Hall of Fame in 2022.

    He still always believes in the world's changing power of ideas, and that nothing is impossible.

Key Team

  • Ivanna Skulska-Lowe

    GLOBAL CLIENT LEAD & PARTNER

    Starting her career in the Big Six in non-core business disciplines, she embraced the consultancy spirit and developed advisory relationships with clients—skills that later proved invaluable in her advertising journey.

    She is an experienced advertising professional with a strong track record of delivering successful and effective strategic campaigns. People often describe her as an excellent team leader and a trusted advisor for both Clients and the Agency.

    For more than 20 years, she led the Agency’s brands group at Bates, Havas, Leo Burnett, Grey/G2/Geometry Global, Publicis, and Le Pub. She has managed complex projects and brands on global, regional, and local levels, providing advertising consultancy and services, building and restructuring teams to reach their maximum potential.

    Her client roster includes names such as Renault, Mondelez, Nestle, Sanofi, L'Oreal, Philip Morris, BAT, and many others. Working with diverse people and cultures is among her specialties.

  • Ruxandra Papuc

    GLOBAL ECD & PARTNER

    After landing the biggest awards out there with one of the biggest ad networks in the world (McCann WorldGroup), Ruxandra switched to the indie side and joined AIN’T with the same ambition and love for creative excellence.

    Her work is featured in the film archives of the Museum of Modern Art New York and she takes pride in being part of international advertising and film juries, including Cannes Lions.

    A speaker and a mentor in women leadership, she is a friend of advertising schools and industry events around the world.

  • Matthew Dezzani

    GCC NEW BUSINESS LEAD

    Born and raised in the USA, Matthew has spent the past three decades living and working in the UK, Romania, Kuwait, Dubai and Saudi Arabia.

    Starting his career in London at Warman & Bannister as a graduate trainee, he has since worked with and managed agencies including Saatchi & Saatchi, Bates, 141 Worldwide, Burson, JWT, Publicis and Hill & Knowlton.

    Matthew’s category experience includes FMCG, fashion and retail, pharma and healthcare, banking, finance and investment – including Islamic finance, energy, automotive, government, NGO and charity, software and application development, media, television and entertainment.

  • Alessandro Nuara

    AI & MEDIA AMBASSADOR

    CEO and Co-Founder Ad Cube

    PhD at the Polytechnic of Milan in the area of AI applied to advertising and marketing. After an experience as an Applied Scientist in Amazon Ads (Seattle), he was co-founder and CTO of ML cube, a spin-off of the Polytechnic University of Milan.